Dietary Supplement Brand
Jan 2023- Present
Instagram, Facebook and Tik Tok
ABOUT: A Mt. Angel Vitamin company, Go-Out, manufactures dietary supplements for gout, a common form of inflammatory arthritis. Their products promote uric acid cleaning and anti-inflammatory activity to relieve pain and soreness.
THE ASK: MDZN Studio, an independent, female, and minority-owned digital marketing agency, was asked to grow engagement and awareness surrounding Go-Out supplements. They wanted to establish their brand values on social media channels, while also increasing their gross profit margin.
THE TASK: In alignment with Mt. Angel Vitamins and Balanced Greens, I was responsible for managing Instagram and Tik Tok for the Go-Out brand. I was tasked with designing, copywriting, and scheduling posts for clients' three social platforms. I designed posts that fit within the client's brand guidelines. I turned blog content into clear and concise post captions and visual content. I consistently checked in with my supervisor to make sure I was on track and asked any clarifying questions I had. Lastly, on a monthly basis, I scheduled content in Hootsuite in a timely manner. Through this role, I have cemented my passion to elevate various brands and foster connections with a spectrum of target audiences.
TIK TOK CONTENT:
CEO/Founder: Madison Whitcher
Head of Pinterest: Joee Perea
Social Media Strategist: Paige Kirkham
Ad Manager: Lauren Magnuson
Tik Tok Manager: Makayla Lee
Influencer Outreach: Bailey Marshall
Blog and Email Marketing: Makayla Swanson