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CLIENT

Dietary Supplement Brand

YEAR

Sep 2022 - Present

LOCATION

Oregon, USA

PLATFORM

Instagram, Facebook and Tik Tok

ABOUT: An Oregon-based vitamins and supplements company committed to helping its consumers live simply and proactively manage their wellness.

THE ASK: MDZN Studio, an independent, female, and minority-owned digital marketing agency, was asked to grow engagement and awareness surrounding Mt. Angel Vitamins. They wanted to establish their brand values on social media channels, while also increasing their gross profit margin.

THE TASK: As a social media manager, I was tasked with designing, copywriting, managing influencers, and scheduling posts for clients' three social platforms. I designed posts that fit within the client's brand guidelines. I turned blog content into clear and concise post captions and visual content. I consistently checked in with my supervisor to make sure I was on track and asked any clarifying questions I had. Lastly, on a monthly basis, I scheduled content in Hootsuite in a timely manner. Through this role, I have cemented my passion to elevate various brands and foster connections with a spectrum of target audiences. 

STATISTICs:
Profile Reach: 21k (+157%)
​Post ImPRESSIONS: 4.8k (+123%)
Video Views: 19k (+65%)
Profile Views: 234 (+80%)

 

The Team

CEO/Founder: Madison Whitcher

Head of Pinterest: Joee Perea

Social Media Strategist: Paige Kirkham

Ad Manager: Lauren Magnuson

Tik Tok Manager: Makayla Lee

Influencer Outreach: Bailey Marshall 

Blog and Email Marketing: Makayla Swanson

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